Telemarketing Sales Rule

Telemarketers must promptly disclose the identity of the seller, that the purpose of the call is to sell goods or services, the nature of the goods or services, and that no purchase or payment is necessary to win a prize. Telemarketers may not call before 8 a.m. or after 9 p.m. in the consumer's time zone.

The rule prohibits misrepresentations, requires truthful disclosures, and mandates compliance with the National Do Not Call Registry. Telemarketers must pay for access to the registry and scrub their call lists against it every 31 days.